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In business, we are trained to network. You have learned to network with influencers, network with movers and shakers, and network with those in the know. That’s all good advice. But, sometimes what’s left out is the importance of networking with your peers. Your peers are people at about the same level of education and experience as you that are in the same field of work as you are. However, often they have different experiences. It’s those differences that will help you get further in your career than you might think.
It might seem counterproductive to network with and get advice and support from your competition, but that can often be where you will find the best advice as well as support. After all, they understand you better than anyone else. Plus, it’s often easier to learn from someone who is closer to your own level in education when they know something a little different from you.
Rich Thurman’s passion is helping small businesses realize their full potential. With twenty years of real world experience in both small and large business, Rich has worked for and with both global industry leaders and small-town family-run storefronts.
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